BEYOND PHYSICAL

FACT #1 | You Lose Muscle Faster After 40

Starting in your 30s, muscle begins to decline.
After 40? That process accelerates.
And here’s the key:

• Protein is what protects your muscle.

Without enough of it:

• You lose muscle faster
• Your metabolism slows
• Fat loss becomes harder

FACT #2 | Low Protein = Slower Metabolism

Muscle is your metabolic engine.
Less muscle = fewer calories burned at rest.
And when protein is low:

• Your body doesn’t rebuild muscle properly
• Your metabolism drops over time
• Even if you’re eating less… you burn less too.  

FACT #3 | Protein Controls Hunger (More Than Willpower)

This is where things click for most women.
If you constantly feel:

• Hungry
• Craving sugar
• Snacking more than you want

It may not be discipline.
It may be low protein intake.
Protein helps:

• Keep you full longer
• Stabilize blood sugar
• Reduce cravings

FACT #4 | You Might Be Getting HALF of What You Need

Here’s a simple example:
A typical “healthy day” for many women:

• Breakfast: toast + coffee → ~5–10g protein
• Lunch: salad with light protein → ~15g
• Dinner: small portion of meat → ~20g

Total: 40–50g protein
But most women over 40 need closer to:
80–120g per day (depending on body weight and activity)
That’s a massive gap.
The Consequences of the Protein Gap
When protein is too low:

• Muscle decreases
• Metabolism slows
• Fat loss becomes harder
• Hunger increases

Body becomes softer (less toned)
This is why many women say:
“I’m eating less… but I don’t look better.”